Case Study: RWA

“Data entry time takes a fraction of what it used to. Manually entering thousands of lines of data took a week. With dynaMACS we’re done in 15 minutes.”

Mary Elizabeth Faulkner
RWA

RWA_LogoClient Challenge

RWA sales agency was using sales and commission software that had some basic functionality, but wasn’t delivering the level of information the agency needed to analyze performance and uncover ways to grow the business.

The agency was introduced to dynaMACS at a trade show when the President and CEO of RWA, Ron Wallace, as speaking to a colleague from another agency. Talk turned to sales and commission software and the other agency highly recommended the software they used, which was dynaMACS.

RWA_StatisticsdynaMACS Solution

RWA did some research and found dynaMACS to be a powerful sales and commission tool with the ability to analyze sales, pay reps, track commissions and access in-depth reporting.

Mary Elizabeth Faulkner supports the salespeople from the main office and says, “Reps get information that can be shown by manufacturer, distributor and much more. They always know what’s happening in their territory.”

Comprehensive reporting is essential for any agency. “dynaMACS shows meaningful, easy-to-understand reports that provide us vital information,” she says. The agency can sort and filter for more in-depth data and analyze the business in numerous ways.

RWA also reconciles manufacturer commission statements and runs reports to pay the sales reps. With dynaMACS eSi, the agency imports manufacturers’ sales invoices and reports electronically, with minimal manual processes. “Data entry time takes a fraction of what it used to. Entering thousands of lines of data manually took a week. With dynaMACS we’re done in 15 minutes.”

RWA saves time and resources and gains a wealth of knowledge about the agency.

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